Deploying a successful website takes a variety of disciplines. It really involves knowing your audience and delivering to their needs. It involves creating an unforgettable experience with your brand, products, and services. But how do you create that experience?
The “experience” is actually several different things all working together with balance. It is the balance of the user’s expectations, business rules, and technical requirements. If too much weight is put on one of these elements, the balance is shifted and the pile falls.
